Job Description
On behalf of our client, we are currently recruiting for a Digital Marketing Intern (Italian Market) to join their Europe division. This is an exciting opportunity for a recent graduate who is looking to gain valuable experience in the digital marketing field.

Responsibilities:
Support the Italian market at VisitBritain on delivering digital and content marketing activities.

Social Media:
• Social Media moderation of community engagement subject to the business guidelines
• Social Media interaction with partners and influencers
• Creation and curation of content and suggest ideas for new engaging content subject to the business guidelines
• Schedule content for Facebook, Twitter and Instagram using scheduling tools
• Proposal of new activities to meet objectives
• Extract data to complete regular reports

Content:
• Create content in Italian
• Proof read translated content in Italian
• Translate from English to Italian

Website:
• Upload, edit and optimise webpages of the Italian consumer website
• Report bugs and issues to the central content team

Reporting:
• Report back to manager when required

Business Support:
• Assist the Digital Manager as required on ad hoc B2C business activities
• Assist the Italian Market as required on ad hoc marketing activities such as B2B and PR
• Assist the Italian Market Manager and central team on DCXP

Person Requirements
Education/Qualifications:
• Open to recent graduates
• Open to Digital Marketing or related degree disciplines

Characteristics:
• Fluent in Italian – Speaking, listening and writing
• Interest in working in the travel/tourism sector
• Good knowledge of the Italian cultures and destination marketing
• Italian language speaker with excellent domain of Italian grammar and previous experience writing in language
• Good knowledge of the Italian market and culture
• Ability to write and present clearly and persuasively in English.
• Highly Creative and autonomous profile with good problem-solving skills.
• Up-to-date with the latest trends and best practices in Social Media and online marketing.
• Experience working with Office and Photoshop
• Understanding of SEO/SEM

Desirable:
• Experience with CMS tools (Drupal or similar)
• Experience with HTML code
• Experience with content SEO
• Experience with eCRM tools
• Experience writing content for an organisation or blog (online or offline)
• Experience creating content on social media channels for an organisation
• Knowledge of social media management tools
• Good knowledge of Google Analytics and other analytics tools
• Good knowledge of Britain as a tourism destination